The PR Report http://www.theprreport.com PR News, PR Jobs Tue, 15 May 2012 23:40:54 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 PM Julia Gillard made a big impression on POTUS Barack Obama http://www.theprreport.com/2012/05/pm-julia-gillard-made-a-big-impression-on-potus-barack-obama/ http://www.theprreport.com/2012/05/pm-julia-gillard-made-a-big-impression-on-potus-barack-obama/#comments Tue, 15 May 2012 23:40:09 +0000 admin http://www.theprreport.com/?p=729 Perhaps Australian Prime Minister Julia Gillard made a greater impression on Barack Obama than we first thought; have a look at the latest campaign from the President of the United States, Barack Obama:

 

http://www.barackobama.com/life-of-julia

President Barack Obama_Life of Julia

]]> http://www.theprreport.com/2012/05/pm-julia-gillard-made-a-big-impression-on-potus-barack-obama/feed/ 0 The PR Report May 2012 http://www.theprreport.com/2012/05/the-pr-report-may-2012/ http://www.theprreport.com/2012/05/the-pr-report-may-2012/#comments Mon, 14 May 2012 12:52:21 +0000 admin http://www.theprreport.com/?p=723 The PR Report_MAY 2012

Please find attached the May 2012 edition of The PR Report

We have restructured the layout. The PR Report will now be organized into the following sections: Headlines, Snippets, Agency News, Account wins, Appointments, Opinion & Articles, and the all important Jobs section

]]> http://www.theprreport.com/2012/05/the-pr-report-may-2012/feed/ 0 The PR report May 2012 issue http://www.theprreport.com/2012/05/the-pr-report-may-2012-issue/ http://www.theprreport.com/2012/05/the-pr-report-may-2012-issue/#comments Mon, 14 May 2012 12:46:48 +0000 admin http://www.theprreport.com/?p=717

]]> http://www.theprreport.com/2012/05/the-pr-report-may-2012-issue/feed/ 0 Top 50 PR Agencies 2012 http://www.theprreport.com/2012/04/top-pr-agencies-australia-2012/ http://www.theprreport.com/2012/04/top-pr-agencies-australia-2012/#comments Tue, 24 Apr 2012 05:57:56 +0000 admin http://www.theprreport.com/?p=703 I am launching this report to showcase the talent within the PR agency sector and help inform CEOs and In-house PRs looking for PR agencies, to better understand the market in Australia.

The intention is that by making the list an agency can raise their profile and have a powerful marketing tool for the agency which will help open doors and win new business.

The Top 50 PR Agencies report will be split into two categories:

1. The Top 25 PR agencies by size (aka The Top 25)
2. The Top 25 Fastest Growing PR agencies (aka The Fast 25)

Full details are attached:
Invite_Top 50 PR Agencies in Australia_2012_open letter

]]> http://www.theprreport.com/2012/04/top-pr-agencies-australia-2012/feed/ 0 The PR Report April 2012 http://www.theprreport.com/2012/04/the-pr-report-april-2012/ http://www.theprreport.com/2012/04/the-pr-report-april-2012/#comments Thu, 12 Apr 2012 05:52:41 +0000 admin http://www.theprreport.com/?p=697 Articles in this issue include:

1. evoTV build branded content team
2. AFL launch online content division
3. Account wins for Bench PR, AGENT99, Beyond The Square, ClickPR, CP Communications, Recognition PR, Maverick, Red Agency, Horizon, IMPACT Communications, MAGNUM PR, LEWIS PR, Naked, Splendid, Porter Novelli, Sphere PR, Stellar Concepts, Watterson
4. Australian meat industry launches PR campaign
5. Is your Facebook page boring?
6. Encoder PR case study: Virgin Money
7. How Change.org is changing the PR and media industries
8. Tourism NT wins UK travel award

The PR Report_APRIL 2012

]]> http://www.theprreport.com/2012/04/the-pr-report-april-2012/feed/ 0 Can you make Number 1 on iTunes? The Top 5 Podcasting Tips http://www.theprreport.com/2012/04/can-you-make-1-on-itunes-the-top-5-podcasting-tips/ http://www.theprreport.com/2012/04/can-you-make-1-on-itunes-the-top-5-podcasting-tips/#comments Wed, 04 Apr 2012 04:27:54 +0000 admin http://www.theprreport.com/?p=686 To listen to the podcast, please click on the link:
(Please note: podcast may take 3-5 seconds to load)

The PR REPORT Podcast_interview with Kylie Johnson from KJ Media

Delivering your corporate message via a podcast offers PR and communication practitioners the opportunity to reach a global audience. Thanks to the phenomenal rise of the iPhone (and smart phones in general), podcasts now have a new lease on life, with the potential to reach an even bigger audience who download podcasts to their mobiles. Podcasts really can deliver that magical ROI for PR practitioners. In this episode, Glen Frost interviews Kylie Johnson of KJ Media , and covers the following:

1. Understanding the basics of podcasting
2. What equipment and skills you’ll need
3. How to find and develop stories and talent in your organisation
4. How Kylie’s podcast at the CSIRO out-ranked the ABC on iTunes Science & Medicine category
5. Kylie’s Top 5 Tips for Podcasting

Time: 12 minutes

Glen Frost, Editor, The PR Report
Kylie Johnson, Founder, KJ Media

]]> http://www.theprreport.com/2012/04/can-you-make-1-on-itunes-the-top-5-podcasting-tips/feed/ 0 PayPal releases mobile bank & Future of Shopping report http://www.theprreport.com/2012/03/paypal-releases-mobile-bank-future-of-shopping-report/ http://www.theprreport.com/2012/03/paypal-releases-mobile-bank-future-of-shopping-report/#comments Thu, 15 Mar 2012 22:28:20 +0000 admin http://www.theprreport.com/?p=664 PayPal’s new mobile payment product; offering Australians mobile payments via smartphone effectively means PayPal is now a retail bank in Australia. This product is a game changer for businesses in Australia and will take a large percentage of the market from the incumbents (NAB, CBA, ANZ, Westpac/St George).

PayPal have released a report on the future of shopping (attached below):

PayPal-The Future of Shopping

]]> http://www.theprreport.com/2012/03/paypal-releases-mobile-bank-future-of-shopping-report/feed/ 0 The PR Report March 2012 http://www.theprreport.com/2012/03/the-pr-report-march-2012/ http://www.theprreport.com/2012/03/the-pr-report-march-2012/#comments Mon, 12 Mar 2012 22:37:49 +0000 admin http://www.theprreport.com/?p=658 The PR Report_MARCH 2012_high res

Articles in the March 2012 issue include:

STW Group releases 2011 results; we look at the PR division
Newsmaker wins best media release distribution service
Journalist Neil Shoebridge leaves AFR for Director of Comms at Network Ten
Burson-Marsteller hires Lisa Collins to head Consumer Brands division
Blue Chip Communication opens new head office
Cannings buys fin PR firm in WA
As the economy slows, Amanda Little offers PRs some survival strategies
Christian Church launches online social network
Online campaigner GetUp! targets lobbyists and corporate donations
Online Circle report offers Facebook insights (PDF attached)

A high resolution version of The PR Report is available here

http://issuu.com/glenfrosttheprreport/docs/the_pr_report_march_2012_high_res

]]> http://www.theprreport.com/2012/03/the-pr-report-march-2012/feed/ 0 Top 20 Trends for PR practitioners 2012 http://www.theprreport.com/2012/02/top-20-trends-for-pr-practitioners-2012/ http://www.theprreport.com/2012/02/top-20-trends-for-pr-practitioners-2012/#comments Wed, 15 Feb 2012 04:47:14 +0000 admin http://www.theprreport.com/?p=647 Please find below links to The PR Report’s 2012 Top 20 Trends for PR practitioners. The intention of this annual trends survey is to offer insights and be thought provoking.

High res PDF:
The PR Report_Top 20 Trends for 2012-high res

Low res PDF:
The PR Report_Top 20 Trends for 2012-low res

]]> http://www.theprreport.com/2012/02/top-20-trends-for-pr-practitioners-2012/feed/ 0 The PR Report February 2012 http://www.theprreport.com/2012/02/the-pr-report-february-2012/ http://www.theprreport.com/2012/02/the-pr-report-february-2012/#comments Wed, 15 Feb 2012 01:18:24 +0000 admin http://www.theprreport.com/?p=640 Articles in the February issue include:
Edelman recruits Will Collie from Sanofi to lead healthcare division
Salt & Shein survey finds corporate PRs still skeptical over social media
Edelman releases survey on public trust in media, Government and corporations
Account wins for PEPR, AGENT99, DEC PR, Fenton, Magnum, KDJM, Maxted Thomas, Sefiani, Splendid, plus new staff appointments
Mum PR survey online habits on Aussie Mums
Cancer Council NSW launches Fat Free TV Guide
Voiceless offers cash prizes for animal stories
The PR Report_February 2012_high res

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